The 1975 Poster - Interactive Poster

Using Artivive, AfterEffects, InDesign, and Photoshop, I created an interactive poster promoting Love It If We Made It by The 1975. The song offers a raw commentary on modern society, touching on themes like political unrest, media chaos, and cultural disillusionment, while holding onto a thread of hope.

Inspired by its intense and urgent tone, I designed a poster and accompanying animations that reflect the song’s energy and message, Through Artivive, viewers could activate augmented reality animations layered with dynamic typography and imagery, enhancing the poster’s emotional impact and creating a multi-sensory experience.